Trade Fair Stand Child + Youth

Global player Goodbaby premieres in Cologne

The Shanghai-based Goodbaby corporation, one of the global players for baby and child products, introduced itself to their European clientele on the occasion of the Child + Youth 2014 trade fair.

The design of the stand created by Milla & Partner for this premiere emphasized the high standards of the company as manufacturer and host and their strong market position.

The exclusive stand surrounding provided a warm welcoming framework whilst ensuring a quiet and protected atmosphere for top-level discreet business discussions with trade partners.

Signalling in luminous corporate orange, the welcome portal lured visitors inside the stand - to the lounge, as well as to the exhibition area with selected exhibits from the Goodbaby brands.

  • Development corporate architecture
  • Concept, design, planning and construction supervision of the stand
  • Design of brand and product communication on the stand
  • Adaptation to different floor plans and stand sizes for international and regional trade fairs

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